Mercedes-Benz Activation Display at the Gator Golf Gathering 2011

Doral, FL – The sun was beaming and the Miami summer heat was in full effect. Brand ambassadors, Catalina and Karina, were dressed in navy blue polo shirts and white linen pants, ready and excited to represent Mercedes-Benz at the Gator Golf Gathering at the Doral Golf Club. The vehicle – an S550 –  and our Linking Events activation was set up on a hill next to the 11th hole. The promotional models spoke to the 85 golfers about Mercedes-Benz and entered everyone in a sweepstakes. The winner of the sweepstakes received a Mercedes-Benz and Nike golf bag, lawn chair, set of golf balls and more prizes.

Linking Events has managed activations for Mercedes-Benz in order to collect leads and promote luxurious cars at many large-scale events including the Sony Ericsson Open, Super Bowl XLV, and the South Beach Wine and Food Festival.

Representatives that work the Mercedes-Benz events are trained on each car model on display and allow people to take a look inside the car to see the many features it offers. Along with talking about the cars, our representatives often register people in a sweepstakes, offering any number of prizes ranging from spa getaways to signed memorabilia from the Tampa Bay Buccaneers.

Linking Events recently worked with Mercedes-Benz at the Saks Fifth Avenue in Palm Beach Gardens yesterday to represent the brand and collect leads.