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Super Bowl LIV in Miami: an opportunity for local businesses

Super Bowl Is Back In Miami! 

 

What, when, and where:

Super Bowl LIV will be the 54th edition of the NFL Super Bowl and will be taking place February 2, 2020, in the beautiful city of Miami at The Hard Rock Stadium.

 

Did you know?

This will be the 11th time Miami will have hosted a Super Bowl, beating New Orleans for the city with the most Super Bowls played. It has been nearly a decade since Miami hosted its last game, and that was in 2010 when the Saints beat the Colts in Super Bowl XLIV. 

 

What’s new:

The city and stadium have undergone major advancements since Mr. Ross put $500 million dollars into stadium renovations.

 

Entertainment and Sponsorship:

The NFL has announced Jenifer Lopez and Sharika as headliners performing at the live Halftime show giving a taste of what the Miami flavor. Fox News will be broadcasting the big game and Pepsi will be the sponsor of this year’s halftime show.

 

Why it should matter to you and your business:

The Miami Super Bowl Host Committee said they are dedicated to having Super Bowl LIV be a positive experience for those visiting the city and those who call it home. There will be many opportunities for local business owners to be part of the action and sign up for NFL Business Connect, a program that allows small businesses to get involved and be incentivized.

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